Usher’s Secret to Longevity: Upholding Integrity for Success

Usher, the R&B legend, has maintained his relevance in the music industry for over three decades and is still going strong. His recent album, Coming Home, and upcoming global tour are proof of his enduring success. In an interview with ESSENCE, he credited his ability to stay young and relevant to his willingness to experiment and collaborate with new artists, as well as his commitment to live performances and keeping the integrity of his music.

The album Coming Home features collaborations with artists such as Latto, Summer Walker, 21 Savage, and H.E.R., among others. Usher’s approach to music is to evolve his sound while remaining true to his roots, as he wants to be a staple for the younger generation, just as Prince, Michael Jackson, Bobby Brown, and New Edition were for him.

Usher’s upcoming tour, “USHER: PAST PRESENT FUTURE Tour,” is set to begin on Aug. 14 in Atlanta and will include stops in Philadelphia, Boston, Austin, Charlotte, and Detroit. The U.K. and European leg of the tour is scheduled for April 2025. This tour follows Usher’s successful 2023 Las Vegas residency, which featured appearances from Keke Palmer, Saweetie, Doja Cat, and Victoria Monét, among others.

Usher’s commitment to his craft and willingness to experiment with new sounds and collaborations have kept him relevant and beloved by fans. His enduring success is a testament to his talent and dedication to his art.

Chad Mauli

Chad is a professional journalist specializing in Hip-Hop culture and writing music reviews.