Look out, Disneyland. A Yeezus theme park could be in the future.
Kanye West has filed 17 new trademark applications around his Yeezus name, including one for an amusement park. The trademarks were filed by Ye’s company Mascotte Holdings, Inc. on May 27, according to trademark attorney Josh Gerben.
In addition to a theme park, the filings indicate an intent to launch Yeezus-branded cosmetics, household items, clothing and bags, toys and games, blockchain-based currencies, NFTs, and more. Yeezus is the title of Ye’s sixth studio album, which will celebrate its 10th anniversary next year.
This is the latest in a series of trademark filings for the billionaire tycoon. Last year, Ye filed a trademark application to add the DONDA name to a series of tech line products, including tablet computers, audio speakers, and surround sound systems.
He also revealed plans to expand his Yeezy brand in the area of beauty and skincare, and even add the Kanye West name to a line of homeware products.
Ye’s empire continues to grow. He recently launched his Yeezy Gap Engineered by Balenciaga line including denim jackets, hoodies, and bodysuits, and is working with McDonald’s to redesign their packaging.
Meanwhile, he remains committed to music, dropping collaborations with XXXTentacion (“True Love”) and Vory (“Daylight”).
Chad is a professional journalist specializing in Hip-Hop culture and writing music reviews.
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