With the rise of technology, cultures, and media are fast becoming a staple comfort for many. One of the up-and-rising categories is music: due to its easy access widespread across countries. Recognized as the most influential genre in the millennium; Rap music has been a huge hit for people globally as they dream of becoming famed rappers. Despite its popularity, essential considerations have to be taken into account before taking the plunge.
Here are the top 5 concerns for aspiring rappers:
Competition
As millions of people internationally strive continually to be rappers, stiff competition is part of the package. Apart from talent, a myriad of additional features are vital for eventual success. Not just a pretty voice, being a rapper requires effective branding, marketing and thicker skin to manage rejections and unwanted criticisms: that be constructive or destructive. These main aspects help alleviate issues associated with mental health in the long run.
Networking
Like the banking industry, networking is key. Without an initial foundation of relationships, it can be a daunting and impossible task. From establishing relationships with producers to DJs and other industry experts, being likable is the only way to succeed. In order to network, you have to attend media events, reach out to influencers on social media and consistently collaborate with a vast range of artists. By being proactive with a ready network; creating new opportunities for your career first begins with you. In addition, it is essential to get rapper managers that know the drill. In most cases, they play a huge role in helping rappings gain footing in the industry.
Initial Investment
Being a rapper can be a pricy hobby that requires a hefty investment. This is attributed to the amount of time and money needed to book studios, hire the right people for music videos and additional marketing needed to get the business off the ground. Not including miscellaneous expenses, little costs pile up quickly. For performances abroad, paying for your own accommodations is expected as you are just beginning to gain exposure. Thus, a pre-set budget is vital to help you gauge initial expenditure before making rapping a career.
Being Genuine
The key feature of rap is being authentic. To gain widespread fame, you have to connect with fans intimately: this can only be done by being real. An abstract concept, it basically embodies the idea of artists being true to their beliefs, personality and selves. Without authenticity in place, you can lose credibility and fans in the blink of an eye. Hence, rappers are often encouraged to be unique and adopt a personalized approach that can’t be copied anywhere else. By standing out, you will gain the respect and fandom you desire.
Musical Impact
Apart from connecting people, music plays an influential role that can have a positive or negative impact. When you start out as a rapper, it is important to identify your target audience and how you would like to influence them. Your ability to be self-aware and conscious of the imprint you leave can be a foundational step to building a substantial fan base. Using your voice to advocate for your fans, it helps them believe in you as a person that supports your career sustainably.
In Summary
Being a rapper is no easy feat: from dedication to grit with perseverance, it requires hard work. Yet, it is not an impossible task with the right mindset. In order to succeed: it is critical to adopt a personalized approach while being prepared. From preparing your initial investment to networking, the list is endless. With a little luck and awareness, you can get your foot in the door with the right amount of effort.
Natalia is a Rap and Hip Hop enthusiast. After graduating from The New School of New York’s Public Relations Program and taking a course in Journalism at Michigan State University, she decided to dedicate her life to the music publishing business and to the discovery of new talent. She helps new artists gain exposure to the masses via online marketing and publications.
